Friday 17 July 2009

consumer backdrop

Before money finds its way into each of the asset class , we mention all important american consumers whose spending happen to be the drivers of US economy and some may argue drivers of exporting economies also. Having lost around 20% in their house value, combined with 10% unemployment rate, which is having every 10th neighbour without a job, the consumers have suddenly realized importance of saving more than speding. also evidenced by the personal income and consumer spending number which came after they received tax credits from obama gov.

Asian consumers are also not in the best mood to spend, as linkages of global recession have not eluded them completely while their respective government stimulus may cover up growth at interim but they would definitely end up being far inferior in capacity creation than corporate spending of the same magnitude.

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